The hype is very real around Uuden Musiikin Kilpailu (UMK), the Finnish national selection for Eurovision and the race to Liverpool continues with another nostalgic retro banger!
Kuumaa - Ylivoimainen
Kuumaa had their breakthrough back in 2016 and their debut album came out three years later. They’ve also released several radio hit singles regurarly over the years and today they’re described as “most interesting pop group in Finland” Quite recently they also won Emma Award (Finnish Grammy) for being the best group so they’re surely becoming hot in the Finnish music scene (their name actually means hot!) Again another entry that has a full package and vision ready even before entering to UMK.
Ylivoimainen is another retro entry in UMK this year and it’s being seen competing directly with Benjamin’s Hoida Mut. However, this perhaps gives more indie pop vibes and it reminds me a bit of A-ha’s Take on me actually. This sounds very Kuumaa and this kind of contemporary nostalgic tunes are what they do the best. I cannot praise the chorus enough - it’s catchy, it’s warm, irresistable, probably the strongest chorus in UMK23,
Ylivoimainen is super easy to listen, easy to sing and dance along and it actually invites you to do so. It’s an embrace that will instantly make you feel safe. Ylivoimainen is a crowd pleaser and well produced radio hit (reached number one in Finnish Spotify already!) but it still has authentic sound without being too slick (Robin - Girls like you). BUT as we saw last year’s with Bess’s entry Ram Pam Pam, becoming a hit is not enough to get you a ticket to Liverpool - you need to get the Finns to vote also. However, they do have a solid fan base in Finland who might be showing their loyalty on February 25th.
As a package - this might be the best UMK23 entry. The song ticks all the right boxes and we have a band that we know can deliver energetic live performance. However, if this did advance to ESC - we already have several more or less nostalgic boy band entries (Slovenia, Latvia, Ireland) which Kuumaa would go against and to be honest I’d worry if we’d stand out enough as we could do perhaps with another artist (let’s say Käärijä?)
What do you think of the sixth UMK23 track and would you vote for Kuumaa’s Ylivoimainen to go all the way to Liverpool? UMK final takes place on February 25th!
The hype is very real around Uuden Musiikin Kilpailu (UMK), the Finnish national selection for Eurovision and the race to Liverpool continues with ..... I don’t know what this is actually!
Käärijä - Cha Cha Cha
Most of Finns had never heard of Käärijä before the artist release of UMK23 a month back. Including me. So zero expectations. I didn’t know the language he was gonna perform, I maybe expected some dancy sounding tune based on the title. However, he described his song that “this track combines all three big Finnish loves together: party, pop and heavy music”. Should have known something crazy will be coming up ever since I read he’s a ESC Verka Serduschka fan (Ukraine 2007).
Cha Cha Cha gets your attention from the first second untill the last one. You know right away that you have something in here. The song kind of starts with rap, there’s techno sounds also, the darkness reminds me of Hatari (Iceland 2019) the chorus is aggressive almost violent but catchy and memorable as hell. The music video is a perfect fit to this! Be prepared to be knocked out by some Cha Cha Cha!
There’s no one like this in UMK or in Eurovision. Then when you think you’re figured out the song everything turns upside down and the song becomes this pop-folk banger. I can hear Verka here actually! A definite late night dancefloor hit in a Finnish bar! The ending is explosive, just pure fireworks and you’re like WTF did I just hear.
There’s a wide selection of genres here, just take your pick while trying to put this guy into one box.
Käärijä likes to confuse people and traditional sounds aren’t his thing. This is definitely clear! Cha Cha Cha will surely test boundaries, push some people away as it will cheer up and encourage others. This will surely cause a reaction and sometimes that’s all it’s needed from a decent hit and Eurovision song. In the end lovers count more than the haters. This is by far the most played and watched UMK entry this year in all the platforms. Foreigner ESC bloggers have been mostly excited about this and highlighting how Finnish language fits these hard sounds perfectly.
I can definitely see this advancing to ESC (I don’t think even a bad UMK staging might stop people from voting for this!) and put my money on it that Europeans will this time around understand a piece of Finnish crazyness!
What do you think of the fifth UMK23 track and would you vote for Käärijä’s Cha Cha Cha to go all the way to Liverpool? UMK final takes place on February 25th!
The hype is very real around Uuden Musiikin Kilpailu (UMK), the Finnish national selection for Eurovision and the race to Liverpool continues with a ballad this time!
Lxandra - Something To Lose
Lxandra is a talented and let’s say an established artist with several independant releases under her belt and some of them already appearing several tv series for example. Her international sound isn’t a coincidence as she’s lived in Berlin and US and her UMK23 entry also has American songwriters and producers. She is clearly someone who’s got her vision and sound figured out and she doesn’t need UMK or Eurovision to define her. She has fan base but not in Finland and she’s hoping participating UMK would at least change that.
Something to Lose is the only ballad in the selection of UMK this year. I’m hopeless lover of ballads so this was perhaps the entry I was anticipating the most even though I had never heard of Lxandra before. I wasn’t disappointed.
This is a well produced, striking ballad with modern approach. The lyrics go deep which Lxandra interprets beautifully and tenderly. There’s darkness here, almost death but also something that is very fragile, angelic. In the music video she only doesn’t put her voice to work but her entire body interprets the message of the song. The video is perhaps the most beautiful UMK music video to date!
This is not a power ballad and I’m hoping we’d get more volume vocally, instrumentally when on UMK stage - because the studio cut is somewhat lacking the peak. Someone might say this is forgettable and in some ways perhaps it is, I struggle also to remember the chorus or melody after but I remember the feeling that it gave me. It does make an impact clearly and the song is very gripping.
This is poetry, this is art - I can see juries reacting well to this but I’m nervous will the audience get it especially the ones who’re listening to it for the first time? This would be the question that was repeated if Lxandra advances to ESC. However this is a song that perhaps needs a visual performance and I hope YLE (TV broadcaster) gets it right and Lxandra can just focus on her own performance. I can definitely see myself voting for this but I doubt this would have the winner factor however.
What do you think of the fourth UMK23 track and would you vote for Lxandra’s Something to Lose to go all the way to Liverpool? UMK final takes place on February 25th!
The hype is very real around Uuden Musiikin Kilpailu (UMK), the Finnish national selection for Eurovision and the race to Liverpool continues with another solid performance!
Robin - Girls Like You
Robin is one of the best known pop artists in Finland who’s been making hits one after another since he was 10 years old (he’s 24 now). Slowly he’s been making steps towards more international music scene and releasing more and more material in English instead of his native Finnish.
For years the Finnish audience saw him as the dream artist to represent us in the Eurovision Song Contest. He is our Benjamin Ingrosso! Each year we hoped and were disappointed. So this is definitely a moment just having him participating UMK!
Obviously this entry and artist probably had more expectations than anyone else from the line up of UMK23 and he’s being seen as a direct competitor for Benjamin (Hoida Mut). Stakes were high. He says the song is the best one he’s ever made and what really describes him the best musically. He wants the whole world to listen to it so participating to UMK (and perhaps ESC) makes perfectly sense.
The song was made partly in L.A and you can hear the sunny, positive, easy breezy vibe here. This is easy listen pop funk, well produced, BTS, Maroon 5 -kind of sounding music. It’s slick and smooth, reminds me something that Melfest (Sweden) would probably have in their song selection. There’s a comfort, familiarity here which fits to Robin’s comment how this is so him at the moment.
However, there’s a danger of all of that being too generetic too mainstream and forgettable and to me unfortunately that’s the case. The song fails to reach the hights as the other UMK23 entries, the chorus is non-existing - I listened the song 3-4 times and I missed it every time. At best this is a filler song for me and being taken from the selection with this high quality, based on the studio cut, this wouldn’t be my choice for Liverpool. And I am disappointed because the guy has better songs, or at least more memorable ones.
Anyhow, Robin is skilled and experienced, charismatic as hell live performer. A well executed live performance might add that extra value to the song that it desperately needs. Also I cannot ignore his popularity and big fanbase in Finland who might vote him to advance to ESC (like The Rasmus last year).
What do you think of the third UMK23 track and would you vote for Robin’s Girls Like You to go all the way to Liverpool? UMK final takes place on February 25th!
The hype is very real around Uuden Musiikin Kilpailu (UMK), the Finnish national selection for Eurovision and the race to Liverpool continues with another banger!
Benjamin - Hoida Mut
Benjamin is a fairly well known popstar in Finland who has released hit songs mostly in English and now quite recently switched back to his native Finnish. He also made a name to himself by winning Dancing with the Stars last year. He is now competing in UMK with his song Hoida Mut (do me).
UMK apparently is something he’s been eager to do for a while but has felt the Finnish music industry as less ESC-friendly so he’s pushed his participation for years. He’s being seen now as the main competitor for another UMK23 artist Robin who more or less represents the same genre as him.
Benjamin’s 80′s disco pop tune Hoida Mut is an erotic, solid banger which he wishes to break some of the male sexual stereotypes by singing about surrendering to someone. Despite of the 80′s vibes in here which have been compared to Weekend, the song sounds fresh and current.
The lyrics are hot and steamy and so is the video. Benjamin’s dance moves come accross definitely and there are some very high expectations now to be met with his live performance in UMK final on February 25th. I don’t think of him as much of a vocalist though but the song fits perfectly for his voice and vocal capacity. I hope he’ll be able to execute this well vocally too when on stage.
Hoida Mut is one of the four UMK23 entries in FINNISH this year. As Finnish I cannot imagine how the language sounds like for a foreigner but the international reactions have been utterly positive. If this wins the ticket to Liverpool, I really hope and pray they won’t be changing the language. There are a few English verses in here and they feel natural and on spot.
This is catchy as hell and might be on the road to become the next Ram Pam Pam (UMK22). Even without winning UMK the publicity, visibility he is receiving will surely lift him to hights of the Finnish pop music scene. Out of all the seven UMK23 entries, this is probably what I enjoy listening the most. I’m defintely hooked. However, the song offers a lot of foreplay but does it actually get to the climax? They could have added a trick or two in here to spice up the things even more (musically I mean!). Anyway, in a another ESC selection, Finnish or elsewhere, in 2023 or before - this could win the whole lot!
What do you think of the second UMK23 track and would you vote Benjamin’s Hoida Mut to go all the way to Liverpool? UMK final takes place on February 25th!